The mail continues to strike strong

Mail marketing companies like mail easily use this action technique in marketing or also called marketing. Its main distribution supports are sales magazines, leaflets, brochures, commercial sheets, advertising cards, sample gifts, and calendars.

Although Internet together with television is the most used tools to advertise any product and services, sometimes traditional methods can be more effective as luckystruck said. When something is advertised through the media or social networks, the ads are made to reach the maximum number of users, but the product information is not directed at anyone in particular, that is, it is not personalized. Mailbox allows information to reach people who are more likely to be interested. For example, if someone has opened a store in a neighborhood a bit away from the center, perhaps an expansive advertising is not advisable.

In addition, mailing is an inexpensive way to advertise a business. The prices of mail are varied, there are many companies that offer this service.

Companies of mail marketing

The mail is not used only by large companies, but also by SMEs and freelancers to offer their services in a specific territory as it happens with plumbers, computer technicians, restaurants or bars, etc. Normally, companies hire a specialized mail-order agency to distribute the forms in the residences of future consumers. Although it can also be done independently by printing the brochures and distributing them personally. The most common problem of doing it on your own will surely be printing expenses since a company that is expert in printing will do so for a lower price due to the number of impressions they make per day. Also, if as a self-employed person you can not dedicate time to yourself, you have to hire someone to do it.

Mailboxing is regulated as an advertising technique locally. A few years ago there was a legal modification regarding the mailing. Many neighbors were not willing for workers to enter the portals to introduce advertising. So some buildings have included a mailbox for all the neighbors in which employees can enter the advertising they want. This initiative, although it may seem disadvantaged for the companies of mail, is not so much since many neighbors did not open the door to strangers for fear that it could be dangerous. In this way, advertising reaches the neighbors equally, and those who are interested know that you can have the brochures by picking them up from the community mailbox.

Category: Blog

- June 7, 2018